by LED Craft Team | Nov 24, 2017 | Blog
By reading the topic of this article, you are probably thinking that re-purposing your content to market your products is not the right thing to do. We can give you many reasons why your existing marketing material should be re-used and how it can help your marketing...
by LED Craft Team | Nov 22, 2017 | Blog
Advertising was one of the first uses for digital signage. When considering LED screens for advertising, what first comes to mind are large billboards and costly video walls. We also think about retail hubs, urban cities and bus shelters for advertising. Star...
by LED Craft Team | Nov 21, 2017 | Blog
For many years now, airports have begun to introduce self check in kiosks to help eliminate waiting times and to give travelers many check in options. After having implemented these digital kiosks, the airports saw a 30% drop in wait times from about 27 minutes to...
by LED Craft Team | Nov 15, 2017 | Blog
You are probably wondering why an LED display needs to be ‘tough’? When looking to invest in digital signs, the usual features that you would consider are display resolution, quality of sound and extra functionalities. Well, these features are good enough for internal...
by LED Craft Team | Nov 6, 2017 | Blog
A very well known problem in businesses today – the sunk cost fallacy – encourages you to make decisions to counter to your best interests rather than making a rational choice. Because this happens a lot in the technology industry, let’s take a technology...
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