Digital billboards have been on the market for about two decades now and it has come to a point where hearing anyone say that it is a ‘risky’ or ‘expensive’ investment is just unacceptable. Why so? Well, there is plenty of evidence to show that electronic billboards, placed in the right location are a great…
How digital signage was used during the pandemic lockdown While the world is adjusting to social distancing, and hospitals are fighting coronavirus, digital signage has done its job in ‘informing’ when the world needed it the most. Because it was an essential tool during lockdown months and is still indispensable to move on with the…
What is digital signage? Any form of business communication where a digital messaging device replaces or supplements other forms of messaging is referred to as digital signage. In very simple and basic terms, digital signage is some sort of a screen (most likely LED or LCD), with some kind of visual message presented in a…
How digital signage can benefit your business Connect with customers Outdoor digital signs for businesses are highly beneficial because this is the first thing a customer sees concerning your firm, and could possibly be the only thing they remember. Connect with your audience and help your business shine with better, brighter, and clearer advertisements that…
Digital signage and content go hand in hand as a match made in heaven. Here’s why: Digital signage is a medium of advertising but in itself, the digital screen is nothing without a clever message on it. It is the content that brings power to a digital signage investment. An ice cream cone analogy explains…
What is digital signage? A platform where content is distributed from a central unit by way of digital displays. Information displayed on digital screens can be about weather updates, flights, TV programs, menus, announcements, advertisements and much more. A digital signage system is a form of electronic display where important information and messages are conveyed.…
Restaurants of all types are heavily dependent on digital signage – fast casual restaurants, foodservice providers, bars, pop-up sales, QSR brands, food trucks and more. Without the interactive technologies provided by digital signage, they wouldn’t be able to improve customer experiences. The Digital Signage Expo is a one-stop-shop for restaurant owners looking to transform their…
The investment of digital signage often brings about the question: “What will the ROI be?” or “Will there be any profits?” New investors of this technology are concerned about whether or not there will be any returns – and of course, there is good reason to be concerned with such a large investment. Manufacturers of…
While several blog posts talk about how to make digital signage a successful investment in terms of choosing the right hardware, software and keeping up with latest trends, it is also worthy to know what not do with a digital signage investment. Regardless of how clever your solution is, a few potholes are enough to…
In colleges, universities and other educational institutes, emergencies can occur and the institute is responsible for informing the campus population about it as fast and efficiently as possible. Because this message must get to all students, faculty, and staff, wherever they may be located across the campus, this task is quite difficult. LED school signs…
